High-Quality Orthodontics at a Lower Price with Kevin Dillard, co-founder and CEO of Clear Blue Smiles

[00:00:02] [SPEAKER_00]: Hey, everybody.

[00:00:03] [SPEAKER_00]: Welcome back to another episode of Outcomes Rocket Founder Stories.

[00:00:09] [SPEAKER_00]: I'm so excited to be with Kevin Dillard today.

[00:00:14] [SPEAKER_00]: Kevin is the co-founder and CEO of Clear Blue Smiles.

[00:00:19] [SPEAKER_00]: And for over two decades, he has been an orthodontic industry legal thought

[00:00:25] [SPEAKER_00]: leader, just an innovator in the space.

[00:00:27] [SPEAKER_00]: And this experience and inside view to the industry led him to do what he's doing.

[00:00:32] [SPEAKER_00]: He's been in this space as a legal and thought leader in the orthodontic

[00:00:37] [SPEAKER_00]: industry for the past two decades.

[00:00:39] [SPEAKER_00]: And nearly 18 years of that experience was as an executive at the

[00:00:43] [SPEAKER_00]: American Association of Orthodontists.

[00:00:45] [SPEAKER_00]: So I'm so excited to have him here on the podcast, Kevin, thank

[00:00:49] [SPEAKER_00]: you so much for joining us.

[00:00:50] [SPEAKER_00]: Thank you, Saul.

[00:00:51] [SPEAKER_00]: Looking forward to it.

[00:00:52] [SPEAKER_00]: Thanks for having me.

[00:00:54] [SPEAKER_00]: Of course, man.

[00:00:54] [SPEAKER_00]: And how are things in the bright, sunny city of St.

[00:00:58] [SPEAKER_00]: Louis?

[00:00:59] [SPEAKER_00]: It's hot.

[00:00:59] [SPEAKER_01]: It's a hot summer.

[00:01:00] [SPEAKER_01]: We're avoiding some of the more extreme weather that's happening down South,

[00:01:04] [SPEAKER_01]: but it's typical St.

[00:01:04] [SPEAKER_00]: Louis summer.

[00:01:05] [SPEAKER_00]: Love it, man.

[00:01:06] [SPEAKER_00]: Love it.

[00:01:07] [SPEAKER_00]: I love it.

[00:01:07] [SPEAKER_00]: Lake of the Ozarks and just a lot of really great things to do out there.

[00:01:11] [SPEAKER_00]: So look, man, excited to have you on here on a podcast.

[00:01:14] [SPEAKER_00]: We're covering founder stories and we're covering healthcare innovations.

[00:01:18] [SPEAKER_00]: So help us understand what got you into the business of

[00:01:21] [SPEAKER_00]: healthcare to begin with.

[00:01:22] [SPEAKER_00]: It's like a coincidental story.

[00:01:24] [SPEAKER_00]: I moved to St.

[00:01:25] [SPEAKER_01]: Louis, which was where I was born and grew up nearby and got a job in

[00:01:30] [SPEAKER_01]: government relations with the American Association of Orthodontists in 2001,

[00:01:33] [SPEAKER_01]: like you mentioned, and eventually became their general counsel, worked

[00:01:36] [SPEAKER_01]: there for almost two decades and had the benefit of orthodontics in my own youth.

[00:01:42] [SPEAKER_01]: And then seeing the other side of it, seeing the professional side of

[00:01:45] [SPEAKER_01]: it and the orthodontic side of it.

[00:01:46] [SPEAKER_01]: And what they can provide to patients is so many times life changing

[00:01:52] [SPEAKER_01]: treatment for patients and the, the attitude that many of these doctors

[00:01:56] [SPEAKER_01]: come into it with really having a motivation of helping people get better

[00:02:00] [SPEAKER_01]: and build more confidence was just a, it's a fascinating industry.

[00:02:04] [SPEAKER_01]: I love it.

[00:02:05] [SPEAKER_01]: I'm behind these doctors.

[00:02:07] [SPEAKER_01]: I just couldn't support more than what they do.

[00:02:10] [SPEAKER_00]: That's awesome, man.

[00:02:11] [SPEAKER_00]: Yeah.

[00:02:11] [SPEAKER_00]: Hey, by the way, I too had braces growing up, man, my teeth were so crooked.

[00:02:16] [SPEAKER_00]: It's crazy, man.

[00:02:18] [SPEAKER_00]: Like, thank God the procedure exists.

[00:02:21] [SPEAKER_00]: And so what inspired you to make the move, take the jump?

[00:02:25] [SPEAKER_00]: A lot of people out there want to do it, but it's those select few that actually do.

[00:02:30] [SPEAKER_00]: What made you make the jump and start your own thing?

[00:02:33] [SPEAKER_00]: It's a great question.

[00:02:34] [SPEAKER_01]: And probably for the last three or four or five years that I was at the AO, most

[00:02:39] [SPEAKER_01]: of my emotional energy there was spent devising strategies about how to protect

[00:02:45] [SPEAKER_01]: the integrity of the healthcare provider in the orthodontic service.

[00:02:49] [SPEAKER_01]: And what I mean by that's a failed way of saying the AO is it's, it was in the news

[00:02:54] [SPEAKER_01]: at the time we were doing battle probably is a little bit too violent of a word to

[00:02:59] [SPEAKER_01]: use, but I mean, it's probably appropriate with Smile Direct Club.

[00:03:01] [SPEAKER_01]: Smile Direct Club was the first big company to come in and say, no, you

[00:03:05] [SPEAKER_01]: don't need to see an orthodontist.

[00:03:06] [SPEAKER_01]: You don't need to see a dentist.

[00:03:08] [SPEAKER_01]: Just we'll mail you an impression kit, do an impression on yourself.

[00:03:11] [SPEAKER_01]: And then some dentist or orthodontist that you'll never see or probably never

[00:03:15] [SPEAKER_01]: talk to somewhere else in some other city in some other state is going to

[00:03:18] [SPEAKER_01]: prescribe you acidic clear liners and then send to you to straighten your teeth.

[00:03:22] [SPEAKER_01]: And they did have a point.

[00:03:24] [SPEAKER_01]: And the point that they made was that people there's an appetite

[00:03:26] [SPEAKER_01]: for lower cost orthodontics.

[00:03:29] [SPEAKER_01]: And there's also a room for technology and some remote monitoring to be able to

[00:03:35] [SPEAKER_01]: cut down on the chair time of the dentist or orthodontist.

[00:03:39] [SPEAKER_01]: What they got wrong was the lack of diagnostics on the front end.

[00:03:45] [SPEAKER_01]: And so I saw this battle from the inside.

[00:03:47] [SPEAKER_01]: I saw the market changes.

[00:03:50] [SPEAKER_01]: And I also saw, quite frankly, with all due respect to some of my orthodontic

[00:03:53] [SPEAKER_01]: friends, I saw a reticence on that side of what I would call traditional

[00:03:58] [SPEAKER_01]: practice to adopt any of those kind of innovations.

[00:04:03] [SPEAKER_01]: So I thought I got with a couple of orthodontists that I had known for some

[00:04:06] [SPEAKER_01]: time who were innovative thinkers and who were forward thinkers, doctors, Bill

[00:04:11] [SPEAKER_01]: Crutchfield and Brian Goodrell.

[00:04:12] [SPEAKER_01]: And we said there's a way to make a hybrid treatment model here and take the

[00:04:16] [SPEAKER_01]: best of the technology and the remote monitoring and take the best of

[00:04:21] [SPEAKER_01]: traditional orthodontics, put them together and give patients a lower price

[00:04:25] [SPEAKER_01]: while maintaining the integrity of the professional in the process and making

[00:04:30] [SPEAKER_01]: sure that there is a doctor patient established connection.

[00:04:34] [SPEAKER_01]: So that's what we did.

[00:04:34] [SPEAKER_01]: And I think what we have done is we've created a system where it takes away all

[00:04:38] [SPEAKER_01]: of the pain points and preserves the expertise of professional and their

[00:04:41] [SPEAKER_01]: involvement and brings the patient a lower price while maintaining a

[00:04:46] [SPEAKER_01]: fantastic outcome.

[00:04:48] [SPEAKER_00]: That's cool, Kevin.

[00:04:48] [SPEAKER_00]: Thanks for sharing that.

[00:04:49] [SPEAKER_00]: And really you saw the market dynamics playing out.

[00:04:53] [SPEAKER_00]: You saw the call for, yeah, we need something more accessible, but you saw a

[00:04:57] [SPEAKER_00]: gap in the lower price model where there needed to be some more like diagnostics

[00:05:01] [SPEAKER_00]: there.

[00:05:02] [SPEAKER_00]: You're like, I can't just sit here and see this.

[00:05:05] [SPEAKER_00]: Like I gotta do something about this.

[00:05:07] [SPEAKER_00]: Right.

[00:05:08] [SPEAKER_00]: And Clear Blue Smiles was born.

[00:05:10] [SPEAKER_01]: And some of the times it's something probably I've seen this quite a lot

[00:05:13] [SPEAKER_01]: talking to founders where some companies have been born from something that like a

[00:05:18] [SPEAKER_01]: couple of years after they become successful, you look back at it and say,

[00:05:20] [SPEAKER_01]: how in the world were they the first ones to realize this problem and solve it?

[00:05:24] [SPEAKER_01]: And I think that's what we've done.

[00:05:26] [SPEAKER_01]: We came into this, to this system and thought, well, there are some like two or

[00:05:29] [SPEAKER_01]: three very obvious pain points when it comes to clear aligner therapy for the

[00:05:34] [SPEAKER_01]: doctors and the patients.

[00:05:35] [SPEAKER_01]: And if we systemize it and package it up and create a solution for both, we can

[00:05:40] [SPEAKER_00]: have success doing that.

[00:05:41] [SPEAKER_00]: That's awesome.

[00:05:42] [SPEAKER_00]: Look, you've been featured on BuzzFeed News, the Detroit Free Press, LA Times,

[00:05:48] [SPEAKER_00]: Fast Company, CBS News, Tech Crunch.

[00:05:51] [SPEAKER_00]: I could keep going on and on.

[00:05:52] [SPEAKER_00]: So you guys are obviously making a splash.

[00:05:55] [SPEAKER_00]: Talk to us about how you and the company are really adding value.

[00:06:01] [SPEAKER_00]: Those gaps that you mentioned, help us understand what they are and how you're

[00:06:04] [SPEAKER_00]: doing them much better than anybody else.

[00:06:07] [SPEAKER_01]: Yeah.

[00:06:07] [SPEAKER_01]: We're connecting with dentists and orthodontists and we're only contracting

[00:06:10] [SPEAKER_01]: with doctors and bringing them into our network.

[00:06:12] [SPEAKER_01]: If they are willing to agree with us that every single patient that comes into

[00:06:17] [SPEAKER_01]: orthodontic therapy needs comprehensive diagnostics, that is a founding principle

[00:06:20] [SPEAKER_01]: of ours, that is something that I've been saying for 10 years when we were, when

[00:06:24] [SPEAKER_01]: I was a spokesperson for the AO talking about why SmileDirectClub was

[00:06:27] [SPEAKER_01]: inadvisable, and by the way, there are some DTC companies still hanging around

[00:06:31] [SPEAKER_01]: today, even in the wake of SmileDirect's bankruptcy last year, even though that

[00:06:35] [SPEAKER_01]: model is becoming rapidly declared illegal in an increasing number of

[00:06:40] [SPEAKER_01]: states, I think Illinois, Nevada, Florida have all basically said the

[00:06:43] [SPEAKER_01]: model is either illegal or impractical.

[00:06:46] [SPEAKER_01]: So we are presenting the patient with a lower price under $5,000 for

[00:06:52] [SPEAKER_01]: clear liner therapy and showing them that can be done still under the

[00:06:57] [SPEAKER_01]: supervision of an expert orthodontist or dentist and maintaining that local

[00:07:02] [SPEAKER_01]: connection that they can download our app after they begin treatment and

[00:07:05] [SPEAKER_01]: communicate back and forth with their dentist and send them pictures, videos,

[00:07:09] [SPEAKER_01]: questions about their treatment.

[00:07:11] [SPEAKER_01]: Meanwhile, that dentist can message or talk or video call with our expert

[00:07:15] [SPEAKER_01]: orthodontists who are on staff to be able to work through any clinical

[00:07:19] [SPEAKER_01]: questions they might have.

[00:07:21] [SPEAKER_01]: So really, like I mentioned, we've married the best of both worlds here and

[00:07:24] [SPEAKER_01]: created the system that even the most traditional conservative orthodontists

[00:07:28] [SPEAKER_01]: can get behind, or at the very least look at us and say, you know what, you guys

[00:07:32] [SPEAKER_01]: are doing this the right way.

[00:07:33] [SPEAKER_01]: And that was our goal from the beginning.

[00:07:34] [SPEAKER_00]: And I think that's what we created.

[00:07:36] [SPEAKER_00]: That's great.

[00:07:37] [SPEAKER_00]: And help me understand or help us understand more on the diagnostics.

[00:07:41] [SPEAKER_00]: What exactly is happening there?

[00:07:43] [SPEAKER_01]: So to position us between the D to C model where they would treat off of

[00:07:46] [SPEAKER_01]: nothing more than just one of those sticky gooey molds that a lot of us had

[00:07:51] [SPEAKER_01]: as when we first went to orthodontics, as opposed to treating on just that, which

[00:07:55] [SPEAKER_01]: is just wildly inadvisable, I would say, I'm not a doctor, I'm a lawyer, but I

[00:07:59] [SPEAKER_01]: would say from a risk management perspective, that is extremely

[00:08:02] [SPEAKER_01]: inadvisable for any doctor to treat off that alone.

[00:08:04] [SPEAKER_01]: For a patient, it's you're probably not going to get a very good outcome.

[00:08:08] [SPEAKER_01]: You're only looking at that.

[00:08:10] [SPEAKER_01]: As a matter of fact, you can do damage.

[00:08:11] [SPEAKER_01]: So we require on every single patient, x-rays or radiographs to make sure

[00:08:16] [SPEAKER_01]: that the roots are healthy and healthy enough to support bone and tooth movement.

[00:08:21] [SPEAKER_01]: We require a 3D scan, of course, for just the precision of creating the

[00:08:26] [SPEAKER_01]: aligners in the treatment plan, require a periodontal check, which many

[00:08:30] [SPEAKER_01]: traditional orthodontists don't even perform in their practice to make sure

[00:08:34] [SPEAKER_01]: that the gum is healthy enough to support tooth movement, along with photos

[00:08:38] [SPEAKER_01]: to make sure the aesthetics goes along with the art and science of orthodontics

[00:08:42] [SPEAKER_01]: that we get the aesthetics.

[00:08:44] [SPEAKER_01]: And then just a general dental check to make sure that the teeth and the

[00:08:47] [SPEAKER_01]: structure and everything is just there's not decay or something like that's going

[00:08:50] [SPEAKER_01]: to make the tooth movement harmful to the patient.

[00:08:53] [SPEAKER_01]: So every single patient goes through all of those diagnostics, which I would

[00:08:57] [SPEAKER_01]: submit that probably quite a few orthodontists don't do all of those

[00:09:01] [SPEAKER_01]: diagnostics.

[00:09:02] [SPEAKER_00]: Hey, I love that.

[00:09:03] [SPEAKER_00]: And thanks for laying them out for us to really understand the diagnostics,

[00:09:07] [SPEAKER_00]: because gosh, why wouldn't you do all those things?

[00:09:11] [SPEAKER_00]: Right.

[00:09:11] [SPEAKER_00]: And so you're telling me, Kevin, that you're doing all of these things and it

[00:09:15] [SPEAKER_00]: always stays five at 5k like the five.

[00:09:18] [SPEAKER_00]: That's the price.

[00:09:19] [SPEAKER_00]: It's never more than $5,000.

[00:09:21] [SPEAKER_01]: Now it actually, our top of the line price is 4,880.

[00:09:23] [SPEAKER_01]: So it's 4,880 or below.

[00:09:26] [SPEAKER_01]: Correct.

[00:09:27] [SPEAKER_01]: And to put that in perspective, the Smile Direct Club, the Bites, they're at around

[00:09:31] [SPEAKER_01]: $2,000, but they can get to that price point because they basically eliminate any

[00:09:36] [SPEAKER_01]: kind of doctor time in that.

[00:09:37] [SPEAKER_01]: And the patient has to assume that risk and the doctor, by the way, has to assume

[00:09:40] [SPEAKER_01]: that risk because there's still a doctor involved.

[00:09:42] [SPEAKER_01]: If you go to a brick and mortar orthodontist and here in St.

[00:09:45] [SPEAKER_01]: Louis, we're pretty middle market.

[00:09:47] [SPEAKER_01]: We're pretty average as far as the price goes.

[00:09:50] [SPEAKER_01]: A typical brick and mortar orthodontist will prescribe Invisalign or clear liner

[00:09:55] [SPEAKER_01]: treatment that's going to be equivalent to ours, 12 to 18 month treatment.

[00:09:59] [SPEAKER_01]: And that price is going to be anywhere between 6,000 to $10,000 in some cases.

[00:10:04] [SPEAKER_01]: And we're just positioning ourselves in the middle of that to say you can get the

[00:10:07] [SPEAKER_01]: excellent doctor patient care for less than $5,000.

[00:10:11] [SPEAKER_01]: And by the way, for the doctors who created the system where they're still making a

[00:10:16] [SPEAKER_01]: typical profit that they would on each case while maintaining that doctor patient

[00:10:22] [SPEAKER_01]: relationship that I got to say most doctors desperately want to have and they thrive on

[00:10:27] [SPEAKER_01]: having that connection with the patient because they're leaders in the community.

[00:10:32] [SPEAKER_01]: They like to be, they like to see their patients at least one time on the front end

[00:10:35] [SPEAKER_01]: and be available to answer questions because they care about that patient and they want a

[00:10:40] [SPEAKER_01]: great outcome for that patient.

[00:10:41] [SPEAKER_01]: Not only is their name on it as a doctor, but the reputations on it and just ethically

[00:10:46] [SPEAKER_01]: they want to see happy patients who have a great outcome and we're happy to help

[00:10:51] [SPEAKER_00]: facilitate that.

[00:10:53] [SPEAKER_00]: That's awesome, Kevin.

[00:10:54] [SPEAKER_00]: And look folks, we all know this.

[00:10:56] [SPEAKER_00]: We talk about healthcare at a national level that we've got national priorities,

[00:11:00] [SPEAKER_00]: but at the end of the day, it's local.

[00:11:02] [SPEAKER_00]: And the work that Kevin and his team are doing is helping that physician, that

[00:11:06] [SPEAKER_00]: dentist be have that ownership locally, that relationship and us as patients have

[00:11:12] [SPEAKER_00]: that too because we all want it.

[00:11:14] [SPEAKER_00]: This is cool, Kevin.

[00:11:15] [SPEAKER_00]: I really love what you guys have done here.

[00:11:17] [SPEAKER_00]: If you were to highlight maybe like one thing that happened as you guys were putting

[00:11:21] [SPEAKER_00]: this all together, any major setbacks that stick out that you guys overcame to make

[00:11:27] [SPEAKER_00]: the business what it is today?

[00:11:29] [SPEAKER_00]: Yeah.

[00:11:29] [SPEAKER_01]: Anytime people go out and try to innovate and do something, and I hate to use the

[00:11:34] [SPEAKER_01]: word disrupt, but a lot of people have called us disruptors.

[00:11:37] [SPEAKER_01]: We've run into a couple of things.

[00:11:39] [SPEAKER_01]: What first I would say chronologically when we first launched and first began

[00:11:43] [SPEAKER_01]: talking to dentists, I think there was a misunderstanding of what we were in a lot

[00:11:48] [SPEAKER_01]: of people.

[00:11:48] [SPEAKER_01]: And I would include like the establishment folks, some of the associations and trade

[00:11:51] [SPEAKER_01]: associations I think would refer to would have referred to us as just another DTC

[00:11:55] [SPEAKER_01]: brand when in fact we were saying, no, we are absolutely not a DTC brand.

[00:12:00] [SPEAKER_01]: We are the exact opposite of that.

[00:12:02] [SPEAKER_01]: We are the establishment response to the DTC.

[00:12:06] [SPEAKER_01]: We're the guys saying they have a point, but what they're doing is wrong.

[00:12:11] [SPEAKER_01]: We can do this a better way and protect the integrity of the doctor.

[00:12:14] [SPEAKER_01]: That was the first time I just like defining who we are and making sure that

[00:12:18] [SPEAKER_01]: we're not being lumped into a category that we're actually ironically very much

[00:12:22] [SPEAKER_01]: opposed to.

[00:12:23] [SPEAKER_01]: I think we've got over that hump.

[00:12:25] [SPEAKER_01]: I think still to this day, there you'd probably find some doctors who would say,

[00:12:29] [SPEAKER_01]: yeah, I've heard about Gribbley Smiles.

[00:12:30] [SPEAKER_01]: They're just another DTC company.

[00:12:32] [SPEAKER_01]: I hate it.

[00:12:33] [SPEAKER_01]: Yeah.

[00:12:33] [SPEAKER_01]: If there's one thing I could communicate, it would be that we are not that we are

[00:12:37] [SPEAKER_01]: anti-DTC.

[00:12:38] [SPEAKER_01]: The other thing, of course, anytime navigating corporate bureaucracies, we got

[00:12:43] [SPEAKER_01]: out.

[00:12:43] [SPEAKER_01]: I came out of the AO where there's a lot, of course, with any association that has

[00:12:48] [SPEAKER_01]: to be bylaws and just huge amounts of processes.

[00:12:53] [SPEAKER_01]: And it was so liberating to come out of that as a founder to be unshackled from all

[00:12:58] [SPEAKER_01]: of those boxes and just be able to be like, hey, we want to do something and we can

[00:13:02] [SPEAKER_01]: do something.

[00:13:03] [SPEAKER_01]: If we get together as a team or executive team, we can make a determination and do

[00:13:07] [SPEAKER_01]: it like that day.

[00:13:09] [SPEAKER_01]: We don't have to go through 14 subcommittees and run it back by a board and do this

[00:13:13] [SPEAKER_01]: and do that.

[00:13:13] [SPEAKER_01]: And by the time it's the old joke, what's a camel?

[00:13:15] [SPEAKER_01]: It's a horse drawn by a committee.

[00:13:16] [SPEAKER_01]: We can just cut through that process and do what we want to do.

[00:13:20] [SPEAKER_01]: That kind of runs up in butt's head sometimes with some of our corporate partners

[00:13:25] [SPEAKER_01]: that we deal with.

[00:13:26] [SPEAKER_01]: And we have to then run headlong into those corporate bureaucracies where you're

[00:13:30] [SPEAKER_01]: dealing sometimes where you don't know what the agendas are.

[00:13:33] [SPEAKER_01]: And you're saying like, look, we're just trying to make this better for patients and

[00:13:37] [SPEAKER_01]: better for doctors.

[00:13:38] [SPEAKER_01]: And we have a clear path to do that.

[00:13:40] [SPEAKER_01]: We have a very clear understanding of how to do that.

[00:13:42] [SPEAKER_01]: We just need your help to sell more of your product or some more of your service

[00:13:47] [SPEAKER_01]: or whatever the case may be.

[00:13:48] [SPEAKER_00]: Some great things.

[00:13:49] [SPEAKER_00]: And yeah, man, like being able to make it happen.

[00:13:52] [SPEAKER_00]: And that's why entrepreneurship is still alive because once you get large and

[00:13:57] [SPEAKER_00]: large and in charge, you start protecting your fiefdom.

[00:14:01] [SPEAKER_00]: And that's where the innovation gets stifled.

[00:14:03] [SPEAKER_00]: And that's why for everybody listening today, that's why Kevin went out there and

[00:14:07] [SPEAKER_00]: and his team, the docs, they created what they created because the opportunity is

[00:14:12] [SPEAKER_00]: there and there's sleepy markets out there in health care right now that we can

[00:14:17] [SPEAKER_00]: all take advantage of just like Kevin and his crew have done.

[00:14:20] [SPEAKER_00]: So Kevin, I love what you've done and I hope you continue to be successful with

[00:14:25] [SPEAKER_00]: this.

[00:14:25] [SPEAKER_00]: So great to have you on the podcast.

[00:14:28] [SPEAKER_00]: If anybody listening, whether it's docs listening or patients, what call to action

[00:14:33] [SPEAKER_00]: would you give them today?

[00:14:35] [SPEAKER_00]: And please let us know where we could reach to you to get more information on

[00:14:39] [SPEAKER_00]: what you guys do.

[00:14:40] [SPEAKER_01]: Yeah, website actually is our hub of activity.

[00:14:42] [SPEAKER_01]: Clearbluesmiles.com.

[00:14:43] [SPEAKER_01]: It's very easy to find for patients.

[00:14:45] [SPEAKER_01]: They can go on for absolutely no cost.

[00:14:47] [SPEAKER_01]: They can go through our, our evaluation.

[00:14:49] [SPEAKER_01]: They just go in, upload a few photos, answer a few questions and our expert

[00:14:53] [SPEAKER_01]: orthodontists again, no obligation, no cost.

[00:14:55] [SPEAKER_01]: Take a look at them and say, yeah, you're, you look like a candidate.

[00:14:58] [SPEAKER_01]: We'll link you up with a local doctor near you to start that process.

[00:15:01] [SPEAKER_01]: Or in some cases, our doctors say you look like you need some surgery or some

[00:15:06] [SPEAKER_01]: pretty significant restorative work first.

[00:15:08] [SPEAKER_01]: Here's a doctor and network.

[00:15:10] [SPEAKER_01]: You can go see to get that done for doctors.

[00:15:12] [SPEAKER_01]: They can, for the same time, they can go to our website, sign up to become a

[00:15:16] [SPEAKER_01]: provider.

[00:15:16] [SPEAKER_01]: Absolutely no cost, no obligation, no quotas, no anything.

[00:15:19] [SPEAKER_01]: They can get into our system, become a provider, and we'll talk to them, onboard

[00:15:24] [SPEAKER_01]: them and start sending them patients.

[00:15:26] [SPEAKER_01]: Or they can get patients out of their own database.

[00:15:29] [SPEAKER_01]: We make it as easy as possible for those dentists to be able to prescribe a clear

[00:15:33] [SPEAKER_01]: aligners and can keep that very high standard of care.

[00:15:36] [SPEAKER_01]: So that's a clear blue smiles.com.

[00:15:39] [SPEAKER_00]: Love it, Kevin and folks such an easy way to engage in the show notes.

[00:15:43] [SPEAKER_00]: We're going to leave all the links that you need to get in touch with clear blue

[00:15:47] [SPEAKER_00]: smiles, Kevin and his team.

[00:15:48] [SPEAKER_00]: So whether you're a physician or a patient, the times now it doesn't cost

[00:15:53] [SPEAKER_00]: you anything and you get all the benefits.

[00:15:54] [SPEAKER_00]: So take advantage of it.

[00:15:55] [SPEAKER_00]: Kevin, we really appreciate you jumping on with us.

[00:15:58] [SPEAKER_00]: This has been a lot of fun.

[00:15:59] [SPEAKER_00]: Thank you.

[00:15:59] [SPEAKER_00]: Appreciate it.